Despite explosive industry growth in the past few years, e-commerce services companies are facing new headwinds. Increasing competitive pressure, unintentional friction across the purchasing funnel, and rising consumer expectations are making it harder for these companies to capitalize on their industry’s massive growth while keeping acquisition costs low.
In this infographic, we’ll share how context-rich, real-time insights from your customers’ communications data can help you build more engaging experiences that maximize gross merchandise value.
Want to discover more ways you can maximize GMV? Learn how to take control of your customer’s email data and deliver stickier experiences across the purchasing funnel in our guide, Improving the End-To-End Purchase Experience To Maximize Gross Merchandise Value.