Building a successful startup is already challenging; however, 2022 introduced new obstacles for early-stage companies. The Great Resignation has made the competition for talent fierce. Annual inflation in the U.S. has risen to 7.5 percent — the highest level we’ve seen in 40 years — increasing the costs of goods, lowering customer consumption, and rising borrowing costs. Strategic resource allocation has never been more critical for newcomers with fewer assets than their more established counterparts.
One of the most impactful ways startups are optimizing their assets is with the help of communications APIs. Nylas offers communications APIs that allow companies to improve the functionality of their applications by automating manual tasks such as sending emails, scheduling and booking meetings, extracting and analyzing data, and other time-consuming, everyday processes.
Through the Nylas for Accelerator Startups program, qualifying companies are building their communications-related integrations to reap the benefits of communications APIs and get their applications to market faster.